I chose EMAP to be the publishers of my magazines because they are a successful media empire not only having things going in the magazine sector but most others as well. A big factor as to why I chose them is because they also publish mixmga and I believe that I could piggy bacjk off the fame and respect of mixmag and introduce a magazine which caters to other types of music (dubstep, House, ect) Meaning that it will be seen as equal to mixmag making more people want to purchase it.
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